About
Built by people who got
tired of mediocre PR.
Before Leaps Media, our founding team spent a combined 34 years inside agencies that optimised for headcount, not headlines. Accounts were overstaffed with juniors, strategies were recycled from pitch to pitch, and the senior people you met at the chemistry meeting vanished the moment the contract was signed.
We started Leaps with a different premise: what if the people who win the work also do the work? What if every client gets a senior strategist who knows their sector, a media specialist who knows the journalists by name, and a measurement framework that proves what PR actually delivered?
That model now serves 38 brands across fintech, health-tech, property, and consumer. We’ve stayed deliberately lean — no 60-page decks that exist to justify retainer fees.
Timeline
Narrative Before Tactics
Every press release, every pitch, every crisis response starts from the same place: what is the story the market should be telling about you? We build that narrative first, then engineer the moments.
Journalists Are the Audience
We don't treat journalists as distribution channels. They're professionals with beats, deadlines, and bullshit detectors. We earn coverage by making their job easier.
Speed Without Panic
A crisis doesn't wait for your approval chain. Neither does a trending story. We operate with pre-agreed frameworks that let us move in hours, not days.
Measurement That Matters
Vanity metrics are easy. We track share of voice, message pull-through in coverage, lead attribution from earned media, and sentiment shift over time.
Senior people. Real work.
No bait-and-switch.
The person on the call is the person pitching your story to the Financial Times.
Work with us